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October 2011


Perspectives on global services market in Poland


Poland has witnessed steady interest from buyers and service providers of global services, particularly in Business Process Offshoring (BPO) and IT Services. The global services industry in Poland has distinctive strengths in finance and accounting as well as IT Application Development and Maintenance (ADM) support. Factors such as availability of multi-city options, cultural affinity, and availability of high quality talent pool with distinct strengths in language skills have attracted leading players to Poland.

Poland accounts for almost one-fourth of the global services market in CEE and is witnessing double-digit growth. In recent months, we moved Poland into the category of “mature locations” in the Everest Group’s Market Vista Location Heatmap. Poland’s move puts it in an elite group of five countries that are “mature locations” – the others being India, the Philippines, China, and Brazil. This brief provides a perspective on Poland’s position as a leading destination for BPO and IT services in Central and Eastern Europe (CEE) and implications for stakeholders.

Exhibit 3: Everest Group Location Heatmap

Outlook of third-party service providers on the global sourcing industry

This document provides an overview of the global services market in Poland and also covers the country’s distinctive strengths in global services – availability of multi-lingual skills, time zone proximity, cultural affinity to Western Europe, macroeconomic and regulatory environment, and cost savings with respect to Western Europe.  The document also summarizes Poland’s role in the global sourcing portfolio of leading adopters and indicates key takeaways and implications for buyers and service providers.

The full viewpoint is complimentary for Market Vista subscribers and is also available for purchase.

To access the full 9-page report, please CLICK HERE.


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Save the Date! November 8, 2011 – Webinar: Market Vista: Q3 2011

Listen to a recording and download the presentation deck from the webinar on October 18, 2011 – Webinar: “Is the Arbitrage of Your Offshore Locations Sustainable?”

To view a listing of webinars, register for future webinars, and listen to previously recorded webinars, please click here.

Industry news

  • Genpact recently announced expansion of its BPO operations in Brazil. The service provider is providing finance and accounting services from São Paulo. The firm also offers BPO services out of its operations in Mexico and Guatemala in Latin America
  • HP has established its presence in Ghana with the recent opening an office and signing of a Memorandum of Understanding (MOU) with the University of Ghana to help train local students to become globally competitive
  • Zensar Technologies has announced plans to focus on emerging markets for its offshore operations. In particular, the company has announced expanding operations in its new centers in China and Jordan
  • Wipro recently announced the inauguration of its first rural BPO centre at Manjakkudi Village in the state of Tamil Nadu (India). The new facility has current strength of 50 seats with a capacity of 120 seats. The company has also indicated plans to expand its rural BPO operations to 500 seats by March 2013, in Tamil Nadu and to replicate this BPO model across other states in India, in the near future
  • InterGlobe Technologies has announced plans to open a delivery center in China. The proposed facility would have a capacity of 300-500 seats and is expected to be operational over the next six months. InterGlobe plans to leverage the new center for back-office support work in Chinese and Japanese. The company is evaluating a few locations in China for setting up operations.

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Overview of Location Optimization

Everest Group research provides actionable insight and visionary research on a wide range of offshoring issues through its Location Optimization practice (LO). Our Location Optimization research covers multiple regions and issues relating to offshoring locations, with a focus on helping companies assess the trade-offs of choosing between alternative locations. Our Location Optimization team combines deep subject matter expertise with broad analytical skills and insight into the global sourcing market, all of which are based on years of experience working in the offshoring industry.

For more information, contact us at:

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